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THE MELISSA BRAND

Iconic. Pop-luxury. Eco-friendly.

Over 4,000 points of sales in more than 70 countries worldwide, and 32 million pairs of shoes sold in the last decade, the Melissa shoe has gotten around. The original “jelly” shoe brand from Brazil has revolutionised the footwear industry with its avant-garde designs since its introduction in 1979. Melissa’s concept of bringing luxury for all, of being pop-luxury is the reason the brand constantly seeks new ways of expressing ideas. That is why, since the 1980s, Melissa has collaborated with celebrated and famous designers, architects, stylists and artists including Vivienne Westwood, Jean Paul Gaultier, Zaha Hadid and upcoming talents Jason Wu and Pedro Lourenco.

Each pair of Melissa shoe is a covetable piece of art; they are easily recognisable from their modern designs and rich colours. The shoes are comfortable, fashionable, express individuality and are eco-friendly that many stylish women and celebrities have even become huge fans and advocates of the brand – from the likes of Victoria’s Secret supermodel Alessandra Ambrósio with whom Melissa has recently collaborated with and launched a capsule collection, to Hollywood stars such as Katie Holmes, Vanessa Hudgens and Anne Hathaway.

Melissa's patented MELFLEX TM technology

Melissa shoes are made from a unique, patented plastic material called MELFLEX TM which was created to improve the flexibility and quality of PVC. MELFLEX TM is a form of PVC that provides improved elasticity, impermeability and resistance. It is hypoallergenic, odourless and 100% recyclable.

What is amazing is that MELFLEX ™ maintains its special properties even after being recycled! Because Melissa plastic shoes are can be easily disassembled and recycled, they are eco-friendly. They will not degrade in weather or water and are completely suitable for vegans and animal rights supporters.

Best part of it all, aside from being super comfortable, all the shoes are infused with a sweet bubblegum scent that serves to enhance the Melissa experience!

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